Guide · 6 chapters
B2B ecommerce: moving wholesale sales online
Orders in email, prices in spreadsheets, sales reps retyping the same lines. This guide runs from the decision whether it is worth it, through the scope of your first release, pricing and ERP integration, to onboarding customers and reps. With no promise that a system solves it for you.
6 chapters · 47 min
B2B projects rarely fail for lack of features. They fail on badly modelled pricing, ERP drift and no adoption: the platform ships and customers keep emailing. So this guide treats the project as a commercial and organisational change, not just an IT rollout.
Who this guide is for
Owners and directors of wholesalers and manufacturers who sell through reps, phone and email, and want to move repeat orders into self-service. No technical background assumed, but you should know your own trading terms.
What you will not find here
A promise that a platform replaces your sales team, or that the rollout wraps up in a week. What you will find is an order of decisions that limits risk, and the questions to ask before the build starts.
Read the chapters in order: the scope in chapter two depends on the diagnosis in chapter one, and the ERP integration in chapter four depends on the pricing decisions in chapter three.
We will map this against your trading terms
In the Blueprint we walk through your pricing, processes and integrations, then you get a rollout plan with a fixed quote. With no commitment to build.
